Best Balm Ever

We keep hearing it over and over.  “You have the best balm ever!”

Choose either an Emu or Argan lip balm. We will be more than pleased to introduce you to both. Except for the emu or the argan oil, the rest of the ingredients are the same.  Delicious avocado, beeswax, organic shea, aloe and more. The taste is neutral. The colour is neutral. The feel is amazing.  The result is five star.  Never be dry again.

Balms are supposed to be good.  A definition of a balm might read: any of various oily aromatic resinous substances obtained from certain tropical trees and used for healing and soothing.  Most commercial lip balms are not that at all.  They do not heal and soothe. They dry out the lips.  The fragrance and or colour can irritate the skin. 

If you use lip balm, do you find yourself constantly reapplying and reapplying?   If you forget your lip balm at home, do you NEED to buy another one?   Are they addictive?  What, then, is invading your lips when you apply a commercial lip balm? 

Your lips are getting:

*Fragrance and flavour which often means the hidden chemicals, like Phthalates. 
*Menthol, camphor or phenol, and chemical sunscreens like oxybenzone
*Petrolateum (petroleum jellies) which can be potentially carcinogenic
*Synthetic Colour & Dyes (FD&C Blue 1, Green 3, Yellow 5 & 6, Red 33): 
Almost all FD&C colours are carcinogenic.  There is more bad stuff, but I think you get the idea.  All the info is out there.

I once saw a pile of very pink lip balms on a cash counter. The strong fragrance reeled me in.   I did not like it.   I am allergic.  But the marketing is clever. The label was not.  I know that kids may love the colours and the smells but it is our duty to teach them that these lures are not good for us.

Scenario: A parent and child enter our booth.  A child needs a lip balm.  I suspect that the little person may be more attracted to smells and pretty colours.   We do not have that. Instead, I sell them ‘the feel’. I explain that we never use synthetic fragrance nor synthetic tastes.  Kids are smart.  They want to make the best choice.  I ask them to experience how great it feels on their lips.  They test a sample. They smooch their lips. I generally hear, “ This does feel amazing.  I LOVE it.” Kids are honest.

An added bonus for us all: No more dry lips. Natural sun protection.  Good nutrition.